Customer Engagement and Retention
Acquiring customers is expensive. Keeping them is where profitability lives. We develop comprehensive engagement and retention strategies that turn one-time buyers into loyal advocates who return repeatedly, leave positive reviews, refer others, and grow with your business.
What We Do
1.
Retention Strategy Development
Creating strategic frameworks for customer retention that identify key touchpoints, communication cadence, and engagement tactics that build loyalty.
2.
Customer Journey Mapping
Understanding the complete post-purchase customer journey and identifying opportunities to delight, engage, and retain customers at every stage.
3.
Engagement Campaigns
Developing multi-channel campaigns that keep customers engaged throughout their experience through value-add content, product and business updates, exclusive offers, and community building.
4.
Loyalty Programme Design
Creating loyalty and rewards programmes that incentivise repeat purchases, referrals, and brand advocacy.
5.
Review Generation Strategies
Implementing systematic approaches to generating positive reviews on Google, industry platforms, and social media that build trust and attract new customers.
6.
Word-of-Mouth and Referral Marketing
Turning satisfied customers into active promoters through referral programmes, social sharing incentives, and creating experiences worth talking about.
7.
Customer Advocacy Development
Identifying and nurturing your most loyal customers to become brand advocates through case studies, testimonials, and partnership opportunities.
8.
Churn Prevention
Identifying at-risk customers and implementing targeted retention campaigns before they leave.
9.
Customer Feedback Systems
Collecting, analysing, and acting on customer feedback to continuously improve experience and satisfaction.
10.
Community Building
Creating communities around your brand through online forums, social groups, events, and exclusive experiences that deepen customer relationships.
- Nathan Hight, Co-Founder & Director, Safe365
“You are such a great team to work with and I am very grateful for the elevation you have brought to our work. Thank you from the bottom of our hearts.”
- Tessa Reardon, Manager and Digital Fundraising Lead, The Foodbank Project
“Objective has made a continued effort to understand and evolve with our business. Their personable and professional suite of experts across the marketing profession have a deep focus on strategy and results.”
- Rob Smith, COO, Envirostrat
“Objective’s highly knowledgeable and skilled marketers built a robust and comprehensive marketing strategy and plan to support our goals.”
